Leadership is Influence
We passionately believe that the team with the most leaders ultimately wins. Literally. We conduct our daily business with an obsessive focus on developing people into leaders and working exclusively with partners who are leaders — or who have a realistic chance to become a leader. We understand that when a teammate grows into an effective leader, our odds of winning (and our partners’ odds) increase. We know that everything rises and falls on leadership. This profound conviction informs our thinking and decisions. “What does all this “Leadership” talk mean? Isn’t it just meaningless corporate babble?” At its very core, leadership is influence. We are consumed with a maniacal drive to be an influential team comprised of influential players with a roster of influential partners. When we formed Rocket Clicks in August of 2008, we made critical decisions in those early months to build a leadership-focused culture above all else, even at the expense of growth and revenue. Leadership values are an indelible part of our DNA. It is who we are. We intuitively understand the long-term payoff in both revenue and life satisfaction is maximized if we pay the price on the front end. Therefore, we daily endeavor to pay that price.