Archive · November 2009



The Ebb and Flow of Broad Match in AdWords

» November 26th, 2009 at 11:33 am

Just how broad is broad match in AdWords? Has that changed lately? RocketClicks’s Director of Paid Search discusses what we’ve been seeing lately…

 

Nuggets From Jered’s Internet Marketing “Industry Update” – Week 47

» November 23rd, 2009 at 1:41 pm

This week, we’re recapping Bing’s new climb in the market, the merge with Google and Univision, and the latest Google caffeine update…

 

Yahoo AdReady for Display Marketing

» November 20th, 2009 at 12:43 pm

If you are into display marketing or are thinking about it, Yahoo offers one of the best platforms in terms of usability. Yahoo calls this platform AdReady and can be found at http://yahoo.adready.com

 

Nuggets From Jered’s Internet Marketing “Industry Update” – Week 46

» November 16th, 2009 at 12:47 pm

This week, we’re discussing Google’s new dashboard privacy tool, recent growth in mobile advertising, and some Wi-Fi perks offered for holiday travelers going through major US airports this year…

 

The Working Mom & How To Make Her Your Customer

» November 13th, 2009 at 8:52 am

The working mom is a highly desirable consumer for many markets with her spend power and relevance. The problem is–Do you know how to make her your customer?

 

Nuggets From Our Internet Marketing “Industry Update” – Week 45

» November 9th, 2009 at 2:29 pm

This week… Google Launches Ad Sitelinks, Google Friend Connect Improvements, Microsoft Partners with OpenX Technologies.

 

Redefining Sponsored Ads: Introducing Google AdWords Comparison Ads

» November 6th, 2009 at 11:07 am

Google is constantly experimenting with new ways to improve search results and yield the most relevance ads possible to consumers. Now they’ve just released Google AdWords Comparison Ads which mix valuable at-a-glance data with advertising and even elements of lead generation.

 

Nuggets From Jered’s Internet Marketing “Industry Update” – Week 44

» November 2nd, 2009 at 2:37 pm

This week, we’re discussing Google and AT&T’s fight over net neutrality rules, the Google social search feature, Yahoo!’s new homepage redesign, and Digg’s new ad innovations…