As most of us wise advertisers, entrepreneurs, or analysts know, Google Analytics is one of the most robust and advanced analytical tools available, to continually improve the experience of your customers on your website. Plus it’s free! I’m going to break down the latest feature Google Analytics has come out with called Annotations, and explain [...]
December 2009
Google Analytics Adds Annotations: A More Intelligent Way to Track Significant Changes
» December 31st, 2009 at 9:18 am
Various Bit.ly Site Updates And New Features
» December 21st, 2009 at 3:45 pm
In this week’s industry update, we thoroughly discussed the new and current features of the Bit.ly service and brainstormed the possibilities to leverage these new features into current internet marketing efforts.
November’s Search Engine Results, A Microsoft-Yahoo Deal Update, Google AdSense Allows Publishers To Search For Ads, And More
» December 14th, 2009 at 3:59 pm
In this week’s industry update, we discussed the status of the Microsoft and Yahoo deal, the November Search Engine results, the New Google AdSense “Ad Review Center” features, and Yahoo’s New Product Enhancements & Reporting Features.
How Many Negative Keywords Are Enough?
» December 11th, 2009 at 5:06 pm
How many negative keywords are enough? I realize it would be comforting to have a solid number as a rule of thumb, but there is no magic number, no ideal threshold for negative keywords. How much time you should spend on negative keywords depends on many factors…
Google AdWords Product Extensions, Google Announces The Chromium OS Open Source Project, And More
» December 7th, 2009 at 5:37 pm
In this week’s industry update, we discuss the release of Google’s Chromium OS open sourcing project as well as Google AdWords Product Extensions now available to all U.S. advertisers.
The Page Rank Paradigm
» December 3rd, 2009 at 4:04 pm
In response to the ubiquitous concern over search engine Page Rank, today’s blog will serve to create a paradigm shift in the thought process revolving around PageRank’s supreme importance. The fact is that, though PageRank is important—it is by no means the end-all-be-all.