Facebook's Clear History feature will provide users the ability to delete third-party data collected from off-Facebook activities and turn off Facebook’s ability to store it with their account. Find out what this means for your remarketing initiatives.
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Facebook as an advertising platform is great, but in order to reap the full benefits you need to know how to track the data. That's where implementing custom Facebook events with Google Tag Manager comes in.
Whether you're hunting down old links for a redirect list, becoming familiar with a new client, or troubleshooting various site issues, the WayBack Machine should be one of your go-to tools for SEO.
8 Key Elements all the Best Product Landing Pages Include Product landing page design can make or break an ecommerce business. A well-designed landing page with a strong user experience will…
There are hundreds of targeting options within Facebook’s ad interface, which can make it difficult to determine where to begin. In this article, we will highlight the top 10 audiences all…
Images on the web are used for everything from education to ecommerce. And as image-based search evolves, images are critical to stay competitive. Image optimization falls into two categories: search-friendliness and…
Lisa Filip walks through Facebook's Insights on the Go, a tool to help Facebook marketers identify new opportunities quickly.
Sam Savaglio explains the distinction between a content audit and a content inventory, and how to use both to better understand and optimize your content.
Gwenn Reinhart examines the impact meta keywords may have on the ranking potential of websites that use them.
Janelle Yuenkel explains the basics for getting started with Facebook's Video Creation kit. Learn more about this tool for making the most of your creative.