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If you're an e-commerce business, you already understand the importance of the last annual quarter. As a share of total US retail sales, Q4 has climbed from under 5% in 2010…
We’ve all been there. After hours of research, lots of energizing conversations, and several brainstorm sessions, you’ve conceptualized a killer marketing idea, and you’re excited to get to work. The only problem?…
As any marketing team will tell you, successful marketing takes a lot of hard work. There are only so many hours in a day, so finding ways to work smarter is…
It’s certainly not easy to convince people to purchase a product or service. In fact, in today’s saturated market, it’s not even easy to convince people to give you a moment…
If you’re a successful business, there's likely at least one channel where you already excel at reaching your target market. Whether it’s online, at trade shows, or through word-of-mouth referrals, you…
Whether or not someone is a fan of martial arts films, it’s safe to say that Bruce Lee’s famous line in “Enter the Dragon” is one of the most referenced in…
You know you need to boost your marketing performance. You’ve had countless conversations about it, you’ve tried plenty of ideas. You’ve even sunk lots of money into it – but the…
Ever had a great marketing initiative that just…evaporated? Got deprioritized and never made it to reality? Seemed great at first, but the results simply weren’t there? It’s easy to come up…
PPC can turn a struggling business into a highly successful one. If you experience any of these four signs, consider trying pay-per-click advertising.
We totally understand the immediate gratification that comes with a short-term marketing strategy. You can track the data and see the effects immediately. But focusing on a strong foundation is the…
